We are a small family-run company based in Edsbyn, Hälsingland, in northern Sweden.

As a dietitian and an agronomist, we noticed that to little was being said about dietary fibre and its benefits for gut and heart health.

Five years ago, we began making oat bars in our kitchen, aiming to of create a recipe optimized for a high fibre content.

We built our own factory from scratch to ensure our products remain free from traces of the top 14 allergens.

Our mission is to champion food inclusivity in every aisle – and spread the word about fibre.

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